Valpolicella is a land devoted to growing vines since ancient  times: its name “vallis polis cellae” actually means “the  valley of many cellars”. Here are grown indigenous vines like Corvina Veronese, Corvinone, Rondinella and Molinara, used  to produce important and unique red wines. Amarone DOCG,  the noblest red wine of Valpolicella and one of the most  important Italian wines, has seduced the most refined palates  worldwide, thanks to its inimitable personality, its charm and  its character of traditional yet modern wine. Amarone Prêt-à-Porter is made special by its 4-year aging,  making it extremely elegant, well-structured and long living. For Bottega, the American designer Denise Focil created  a fashion bottle, with an immediate impact, enriched by a  fair leather label framed by metal studs. The designer also  created a tailored leather box.